Gather the Qualitative Insights You Need
Unlock deeper, more meaningful insights with expertly facilitated virtual focus groups and interactive online discussions. We specialize in creating engaging, well‑structured conversations that help you understand what your stakeholders truly think.
Leaders in Virtual Focus Groups Since 2014
We began hosting virtual focus groups in early 2014—long before online qualitative research became mainstream. Over the years, we’ve observed a powerful advantage: participants often feel more comfortable sharing honest opinions when they’re not physically in the same room. This reduces groupthink and leads to richer, more authentic feedback.
Expert Question Design That Drives Real Insight
Great discussions start with great questions. With more than two decades of facilitation design experience, we’ve written thousands of questions for organizations across sectors. We know how to move conversations beyond surface‑level responses and into the deeper insights that truly inform decision‑making.
It was a real pleasure to work with Karyn on our virtual focus groups. Her professionalism and expertise were unparalleled from the planning phase through to the execution. Karyn was able to instantly put participants at ease despite it being their first time participating in a virtual focus group discussion. This allowed us to gather the feedback we needed to move our research forward. Thank you Karyn for helping us expertly navigate this new time of virtual focus groups.
Arlinda Ruco, PhD Candidate, Health Services Research, St. Michael’s Hospital